Philippe DE BROSSARD

Global Head of Client Experience & Steering - CIB

Societe Generale

Reaching a new target offer on Client Experience

We answer the need of customers in Corporate & Investment Banking

The case study will cover following main areas:

  • The role and influence of OCRM (Operational Client Relationship Manager)
  • Vendor Technologies and Scalable Deliveries
  • Setup of OKR (Objectives & Key Results)